OVERVIEW The International Promotions Manager plays a central role in delivering direct international student recruitment activity for the University of Kent. The position focuses on achieving enrolment targets across global markets within a highly competitive and complex international higher education environment. Working closely with senior recruitment colleagues, the role carries significant responsibility for translating strategy into measurable recruitment outcomes. KEY RESPONSIBILITIES – Work with the International Student Recruitment Lead to deliver international student recruitment strategies – Manage outreach recruitment activity in international markets – Represent the University at international recruitment fairs and events globally – Manage international offices – Analyse recruitment performance – Provide market intelligence – Support academic colleagues in international recruitment activity – Manage budgets – Network with colleagues across the higher education sector REQUIREMENTS WHY THIS ROLE MATTERS International student recruitment is a core strategic priority for universities operating in a global marketplace, and this role directly contributes to achieving institutional enrolment goals. By combining market intelligence, on-the-ground recruitment activity, and collaboration with academic and professional services colleagues, the International Promotions Manager helps ensure the university remains visible and competitive internationally. The role also supports informed decision-making by translating recruitment data and market insight into practical action. BONUS: APPLICATION ADVICE – Demonstrate a clear understanding of international student recruitment challenges and opportunities in a competitive global context. – Use concrete examples to show how you have delivered or supported recruitment strategies, particularly across multiple markets or regions. – Highlight experience of representing an institution or organisation at international events, fairs, or external meetings. – Emphasise analytical skills, especially your ability to interpret recruitment performance data and market intelligence. – Show evidence of effective collaboration with a wide range of stakeholders, including academic colleagues and external partners. – Address budget management and organisational skills, explaining how you balance strategic objectives with operational delivery.