Edith Cowan College Pty Ltd
The Marketing Manager plays a crucial role in collaborating with the Director of Marketing and Admissions and the wider marketing and admissions team at Edith Cowan College. Their primary responsibility is to execute and evaluate marketing strategies that contribute to the growth of student enrollments. This role specifically focuses on implementing strategies to increase domestic and international student enrollments. The Marketing Manager will achieve this through various tasks such as developing marketing materials, managing agents and partners, attending recruitment events, responding to inquiries from prospective students, and executing conversion strategies.
To be successful in this role, the ideal candidate should have a Bachelor’s degree in Marketing or extensive work experience in a related field. They should possess a deep understanding of international education trends and the needs of international students. The candidate should also have proven experience in student recruitment and market development, excellent analytical, organizational, presentation, communication, and negotiation skills. Additionally, exceptional interpersonal skills are required to build and maintain global relationships. The candidate should be able to develop new ideas and strategies to ensure Edith Cowan College’s competitive position. Proficiency in social media marketing and advertising is expected, along with an understanding of legislative requirements pertaining to the recruitment of international students.
Collaboration with the Admissions, Student, and Academic Services Team is essential to foster an environment of excellent customer service. The Marketing Manager should have multicultural experience and be willing to work flexible hours and travel extensively within Australia and overseas.
Desirable qualifications include experience in the higher education environment and knowledge of the Education Services for Overseas Students Act 2000 and National Code (2018).
Edith Cowan College has been providing support to students for nearly three decades, helping them achieve their dream of a university education at ECU. ECC offers English language programs, pre-university international study tours, Pearson Testing Centre services, and university pathway programs to international and domestic students. It is a successful joint venture between Navitas and Edith Cowan University.
Navitas, a global education provider, has been changing lives through education for almost 30 years. They have helped hundreds of thousands of learners from around the world graduate from Navitas colleges, providing a supportive teaching and learning environment. Navitas is known for its university pathway programs and has partnerships with ambitious universities worldwide. They aim to achieve a stronger, more diverse student population along with improved academic outcomes, superior student experiences, enhanced global profiles, and sustainable revenue.
Navitas promotes and embraces diversity and inclusion in the workforce, believing that it creates a collaborative environment for employees, students, and clients. They encourage applications from candidates of all genders, ages, disabilities, and diverse community groups.
To apply for the Marketing Manager position, candidates need to submit their current CV and a cover letter outlining their suitability for the role. The application should be completed online. For any inquiries, applicants can contact Irine Mjombah, the Director of Marketing and Admissions, at [email protected] The application deadline is 5 pm on Friday, November 24, 2023, although Navitas reserves the right to progress or confirm applicants before the close date. Applications received after the deadline may still be considered depending on the recruitment process. Navitas does not accept unsolicited applications from agency partners for this position.
To apply for this job please visit www.seek.com.au.