Head of Marketing and Applicant Communications at Bath Spa University

Bath Spa University is recruiting a Head of Marketing and Applicant Communications for their Future Students directorate. This senior leadership role involves designing, delivering, and implementing the university’s marketing strategy and operational plans. The successful candidate will lead the marketing, applicant communications, web, and design teams, ensuring the successful execution of the marketing strategy. They will also collaborate with international recruitment efforts, represent the institution, manage staff, and oversee a substantial budget. The ideal candidate will have a degree, professional marketing qualification or experience, a successful track record in marketing strategy, and budget management. They should also have experience in Higher Education or related fields, strong communication and interpersonal skills, and the ability to lead and manage teams effectively. An extensive network of media contacts would be advantageous