HTA is looking for a highly motivated, passionate, experienced, and dynamic professional to join us in the exciting new role of Business Development Manager/Marketing Manager. In this role, you will be responsible for communicating with migration agents and education consultants and building strong relationships to attract students from diverse global regions. We are a growing company that values agility, positivity, and a hands-on approach, and we are seeking individuals who are equally passionate and aligned with our values.

About Us:
HTA has two campuses, one in Gold Coast and the other in Sydney. Located in Fitzwilliam Street, North Parramatta, our college offers students a global business perspective, professional training, and a unique approach to hospitality. We are focused on providing excellence in education and helping students recognize and respect the complex cultural and physical world they live in. Our CEO is committed to providing students with empirical education, excellent support, and an approachable environment that fosters lifelong learning. We celebrate diversity and strive to create an inclusive environment where our students feel at home.

The Role:
1. Student Enrolment:
– Develop and implement international and onshore student enrolment strategies to attract prospective students interested in our Hospitality programs.
– Identify key target markets and create tailored marketing campaigns to maximize student admissions from various regions.
– Utilize various digital marketing channels and platforms to promote HTA and its programs.

2. Developing Relationships:
– Build and maintain strong relationships with migration agents, education consultants, and key stakeholders in the international and local education industry.
– Attend industry events, education fairs, and conferences to network and expand HTA’s reach within the global education community.
– Collaborate with international partners to coordinate recruitment events and information sessions.

3. Market Research and Analysis:
– Conduct market research to understand emerging trends and challenges in the international education sector, ensuring HTA remains competitive and responsive.
– Analyze enrolment data and recruitment performance to evaluate the effectiveness of marketing approaches and provide data-driven recommendations for improvement.

Qualifications and Skills:
– Proven experience in international and onshore student recruitment, preferably in the vocational education sector, with a focus on commercial cookery or hospitality programs.
– Strong network of connections with education consultants and key stakeholders in the international/onshore education industry.
– Excellent communication and interpersonal skills, fluency in English, and the ability to engage with individuals from diverse cultural backgrounds.
– Ability to work independently, prioritize tasks, and achieve enrolment targets.
– Experience with digital marketing tools, social media platforms, and Student Management systems for student recruitment.

If you don’t fulfill every requirement, we still encourage you to apply as we prioritize attitude and competency that we can support with mentoring.

About our PERKS!
At HTA, we offer competitive remuneration, a great office location, excellent commissions, opportunities for growth within the company, and performance bonuses.

Work Authorization: Australia (Required)
Work Location: In-person

Employer Questions:
– Which of the following statements best describes your right to work in Australia?
– How many years of experience do you have in a Marketing role?
– Which Microsoft Office products are you experienced with?
– How many years of experience do you have in social media marketing?
– What is your highest level of education